Newsletters to generate leads and grow your business
Let’s face it, coming up with something to say in your newsletter month after month can sometimes feel like a chore.
And even if you know what to say, you've still got to upload the text and images, check the layout, and remember to send it out.
Have you really got time for that?
Every single month?
My Virtual Assistant has worked with online newsletter service, Mailchimp, since 2009, and can help keep you at the top of your customer's mind by sending out regular newsletters.
"You're a marvel!
I can't get over how quickly you do my newsletter each month."
Sue Dwan
Dwan and Associates
"You're a marvel!
I can't get over how quickly you do my newsletter each month."
Sue Dwan
Dwan and Associates
Project: Design, upload, and send monthly newsletters.
"After reading Marion’s email newsletters and liking the nice, newsy style of her writing, I decided to use her services. I am so pleased I did."
Susanne Rossiter
Celebrant, Ceremonies With Susanne
Project: Website design and maintenance.
Kind words from happy clients
Mailchimp Expert
My Virtual Assistant is proud to be a member of the Mailchimp Partner Program and is listed as a Mailchimp Expert.
Using Mailchimp as a preferred online newsletter service since 2009 means I understand how their service works.
And that means you're not wasting your time and energy trying to figure it all out for yourself!
Online Newsletters - so how does it all work?
Why can't I just send out emails to my database?
Using an online newsletter service, such as Mailchimp, means you get to see what happens after you click 'send'.
For example, if you send out a bunch of emails to your clients/potential clients, as soon as you click 'send', you have no idea if your email went to the right place or disappeared into cyberspace!
Mailchimp enables you to take a look at who opened your newsletter, what topics were clicked on and whether the newsletter was forwarded to someone else.
All very valuable information if you are trying to appeal to your audience.
Account set up
Your Mailchimp account will be in your name and it will belong to you.
I can send you instructions on how to easily set things up and provide me with full access to your account.
You can have a free account with Mailchimp if your database has less than 500 recipients.
Uploading your database
Simply email your Excel database to me and I'll upload it to Mailchimp for connection to your online newsletter.
If required, databases can be categorised for different campaigns.
Note: Extra costs apply for databases over 500 and/or database editing.
Creating your newsletter
Your logo and brand colours will be used to create your initial newsletter template.
Once the template has been set up it can be used time and again for ongoing email campaigns.
Response forms
Newsletter response forms will be customised to your brand.
Response forms are sent automatically when you get a new subscriber or when someone chooses to opt-out or unsubscribe from your database.
How is the newsletter content added?
Your newsletter/s can be sent out as often as you wish, e.g. weekly, monthly, annually.
Sending Tip: It's best to pick a regular date and stick to it! E.g. last working day of every month.
Simply email your text and images directly to me at least three working days prior to your nominated 'send date' and I'll upload everything for you.
All you have to do is approve your draft newsletter, then once that's done, I'll set it up to automatically go out to your database on whatever date and time you wish.
Note: Cost is subject to the amount of content and/or image editing.
Sign up forms
Newsletter sign-up forms will be customised to your brand and they can also be added to your website.
Sign-up forms make things nice and easy for your customers to opt in and keep up-to-date with what you have to say.
Your customers can also opt out whenever they wish.
Either way, your database will always be automatically current without you having to lift a finger or mess around with cumbersome spreadsheets.
Download your FREE step-by-step Newsletter Guide
Marion Jackson
0274 820 818
For website design, migration, and management services, My Virtual Assistant works with small and medium businesses in Auckland, Wellington, and Christchurch, with clients throughout New Zealand.
My Virtual Assistant is the proud winner of the 2022 Virtual Assistant Legacy Award.
This award celebrates long-standing Virtual Assistants, who have been in the industry for 10 years or more, flying the flag professionally and contributing to the New Zealand Virtual Assistant community.
