Blogging Tips and Tricks
It used to be called 'online journaling', 'web diaries' or ' blithering idiots writing on the Internet', but call it what you will, Blogging has entered a realm of it's own.
The evolution from Website to Blog changes how people communicate. A Website is a collection of web pages on a server. It's a form of static billboard on the Internet that showcases information. A Website can be a collection of articles, news, links, information, photographs - anything you want, it can even have a Blog page. |  |
A Blog can be a Website or part of a Website that usually features one or more of the following:
- Editorial commentary
- Links to external sites
- May, or may not, be factual
- Tells stories
- Tends to be opinionated and personal
- More 'newsy' than 'news'
- Offers interaction with the audience
- Photographs of the writer and the writer's activities
A Website offers 'serious information', while a Blog is 'not so serious'.
A Blog enables a business to present a human face to it's readers. It promotes the business and many people believe that Blogging is changing the face of public relations and advertising.
If you decide to join in and become a Blogger yourself you need to work to build an audience by creating content worth reading and worth linking to.
By creating content worth reading, you will slowly build up readers. People will search for the keywords and search terms you've used in your post title and will visit your Blog to see if you have the information they are looking for. If you do, then you have a happy customer and potentially a return customer. If you make them happy, they may talk about you on their own Blog or to their friends and colleagues.
When you create content worth linking to, you call into action the oldest advertising method in the history of the world - word of mouth.
The best tip anyone can give you about Blogging is to be you. If you Blog sincerely and passionately then your readers will feel it. People are attracted to positive energy. Create a Blog filled with good, meaningful content and positive perspectives, and you will attract readers.
- Editorial commentary
- Links to external sites
- May, or may not, be factual
- Tells stories
- Tends to be opinionated and personal
- More 'newsy' than 'news'
- Offers interaction with the audience
- Photographs of the writer and the writer's activities
A Website offers 'serious information', while a Blog is 'not so serious'.
A Blog enables a business to present a human face to it's readers. It promotes the business and many people believe that Blogging is changing the face of public relations and advertising.
If you decide to join in and become a Blogger yourself you need to work to build an audience by creating content worth reading and worth linking to.
By creating content worth reading, you will slowly build up readers. People will search for the keywords and search terms you've used in your post title and will visit your Blog to see if you have the information they are looking for. If you do, then you have a happy customer and potentially a return customer. If you make them happy, they may talk about you on their own Blog or to their friends and colleagues.
When you create content worth linking to, you call into action the oldest advertising method in the history of the world - word of mouth.
The best tip anyone can give you about Blogging is to be you. If you Blog sincerely and passionately then your readers will feel it. People are attracted to positive energy. Create a Blog filled with good, meaningful content and positive perspectives, and you will attract readers.
Be honest when you are Blogging and let your personality shine through your writing. Don't fake it or force it, just enjoy sharing your knowledge and experiences with others.
Don't worry if you get busy with the rest of your life and a month or two goes by without a new piece of news, and there's no need to apologise for ignoring your readers. Instead, tell them what you’ve been doing and make the post interesting. As much as you may think they care, they're just interested in more information. Keep that information coming - your audience needs to be fed!
Don't worry if you get busy with the rest of your life and a month or two goes by without a new piece of news, and there's no need to apologise for ignoring your readers. Instead, tell them what you’ve been doing and make the post interesting. As much as you may think they care, they're just interested in more information. Keep that information coming - your audience needs to be fed!
